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These colorful advertising posters from the early 1950s were commissioned by "Papa Jack" to promote the Rockmount brand at retailers around the country
Steve has only seen six originals
Unique and artistic Gold Steer Skull bolo tie made to complete the western look
This special edition denim shirt with Rockmount’s signature bronc embroidery is a tribute to our founder Jack A
Men's Vintage Denim Bronc Embroidered Western Shirt cosmetic purse These colorful advertising posters fromThis is a tribute to our signature bronc embroidery circa 1946 when Papa Jack founded Rockmount. He was the worlds oldest CEO, working until age 107 years. This is when he innovated the first snap shirts, too. Embroidery is a special treatment that helped popularize Western fashion from the very beginning. Rockmount maintains the art of the shirt maker like no other brand, a four generation tradition of the finest craftsmanship in both shirt
